Did I mention I work in fashion retail as a digital designer? Therefore I always keep my eye on the competition and this site is one of my favourites. Monki has all the collections beautifully laid out, alongside brilliant illustrations and animations. The clothes are cheap with lots of interesting on trend basics to chose from.
They also sent me inpisiring magazines in the post, but still you couldn't buy... until now!
The site doesn't seem as interactive as it was - but it still looks great, definitely worth a shop.